Wednesday, 18 December 2019

BBN3402Satu2019: MINGGU 8 ISI KANDUNGAN


Discourse Studies and Communication Strategies: Theories and Applications
© 2019 All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical including photocopy, recording or any information storage and retrieval system without permission in writing from Director, Penerbit UMT, Universiti Malaysia Terengganu, 21030 Kuala Nerus, Terengganu, Malaysia.
Published in Malaysia
Publisher of UMT
University Malaysia Terengganu
21030 Kuala Nerus
Terengganu, Malaysia

National Library of Malaysia                                                            Catalog-in-Publication Data

Normaliza Abd. Rahim
            Discourse Studies and Communication Strategies: Theories and Applications/
            Normaliza Abd Rahim.
            ISBN 978-967-2320-34-0
1.Communication.
2.Government publication--Malaysia.
I. Title
302.2

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TABLE OF CONTENTS


Preface                                                                                                                                                   vii
Dedication                                                                                                                                              ix
1          DISCOURSE STUDY                                                                      1
Summary                                                                                                                                                   3
2        THEORY AND DISCOURSE APPROACH                                                           5
            Brown & Yule Theory of Discourse Analysis (1983)                                                        5
            Stubbs Theory of Discourse Analysis (1983)                                                                       6
            Kritis vanDijk Theory of Discourse Analysis (1977)                                                            7
            Normaliza Abd Rahim Discourse Analysis Approach (2018)                                         12
            Normaliza Abd Rahim Theory of Discourse Analysis (2018)                                         14
            Summary                                                                                                                                       16
3        TEXTUAL DISCOURSE ANALYSIS AND UTTERANCE                                 17
            Introduction                                                                                                                                 17
            Methodology                                                                                                                               18
            Results and discussions                                                                                                            29
            Summary                                                                                                                                       62
Implications and recommendations                                                                          71
4        COMMUNICATION STRATEGY                                                                          75    
5        TAXONOMY AND APPROACH TO COMMUNICATION STRATEGIES      77
6        ANALYSIS OF COMMUNICATION STRATEGIES AMONG CHILDREN    85
            Results and discussions                                                                                                          85
            Summary                                                                                                                                       94
            Implications and recommendations                                                                                     95
7        PROPOSED FUTURE RESEARCH                                                                       97
              Introduction                                                                                                                               97
Reference                                                                                                                                                 99
Index                                                                                                                                                        103





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